My Thoughts - Essena O'Neill 'Quitting Social Media!"

Hey Everyone!

So during the week the buzz word on social media was "Essena O'Neill" and "Quitting Social Media"... Yup, ironic that this idea of quitting social media was trending ON SOCIAL MEDIA..
Anyway - as someone who is on Facebook, Twitter, Instagram, has a blog and is trying to build a YouTube channel.. I thought I would write (use social media, lol) to give my two cents on this idea and Essena's trending video...

If you haven't seen the video then watch it first so you have some clue about what I'm talking about...

Ok here's the thing...I personally had never heard of Essena O'Neill or seen any of her pictures/videos before this video went viral.. I know I saw many saying the same online... so in complete contradiction that shows the absolute power of social media! 

When I first watched the video I could relate to her message and what she was saying... I personally can, at times, find social media very draining! so I get it! A part of me was saying "good on you" and "you go girl!" as she did make some very good points.. I even shared the video on my facebook and said that I found it very interesting... because I did! 

The part that left me very confused was the end... the part where Essena says that as a result of quitting her job(social media) she will not be able to pay for her rent and she asks her followers to donate money to her via her new website... This left me with a bit of a weird feeling in my stomach, I almost felt like a bad person for feeling a little negative about that part and this young girl... You see the thing is, as far as I'm concerned, if you truly want to quit social media because you feel it is doing you personal damage (which I can understand why/how it could do that) surely you would just post the video and then delete all social media accounts? At 19 years old (Essena was just about to celebrate her 19th birthday the day after making this video) most normal teenagers don't have a career yet anyway... many have no idea what they are going to do with their life and most have little or no money to their name.. Therefore it would be my thinking that you would just do some soul searching, decide what it is you want to do, even move back in with family if you need to(if that's an option) and then go back out into the real world and get a regular job.. it may not be the fulfilling job that you want immediately but something to pay the bills until you decided what it is you do want to do and what is it that will make you HAPPY (because that's what's most important and again no rush as Essena is only 19).  

There is something in me that really does not agree with Essena asking her followers for money(for the reason she has given at least)because she alone has chosen not to have social media as her career any longer and that was solely her choice. Not just that but money is made off of ad-sense and clicks on both websites and YouTube (all be it a teeny tiny amount) but having a video that goes viral and creating a new website which has a lot of interest as a result will gain some revenue in itself (which totally goes against the idea of "quitting social media" btw anyway). 

Look... each to their own - it's an individual's choice whether they want to donate money to Essena or not and I am certainly not judge and jury over what's right or what's wrong in that case... or what people should or shouldn't do with their own money but it is my personal opinion that while the original message was a strong one, and I, personally, can relate to the message in many ways as I've said (some days more than others, ha.) and I'm also sure Essena means well in her message and feelings behind the whole thing (she may even feel a bit overwhelmed by the attention it has since received..?) I do however feel in my gut that the end part makes the video somewhat hypercritical.. 

Anyway, that's my opinion on Essena O'Neill's video... now my opinion on social media in general... 

There was a time when I thought I was a queen of networking and social media... for Ireland I was doing pretty well with regards to my online growth - facebook/twitter/my blog etc... however then two things happened 1) Instagram came a long and 2) I moved to Los Angeles... 

Both of these things combined made me feel a tad more negative toward social media as a whole and here's why... 

Because it became an uneven playing ground for work and work = money and money = surviving financially! 

I'm not talking about money made off of views, clicks or endorsements.. to me that would never amount to being a job (not on the small scale that I'm currently on anyway) but jobs with regards to modelling and acting which I am pursuing here in tinsel town! 

For example many vine stars are now landing movie roles... not for their love of acting or that they even had any interest in it before (don't get me wrong some have so there are exceptions) but simply because they have a large following they are handed it... tell that to an actor who moved here 5 years ago has worked their butt off to get into acting classes and workshops and lived off of very little in order to do so but when it comes down to the audition the vine star gets the job... that seems unfair?... because, basically, it is unfair! but that's life and that's the social media world that we live in. (I have met many of these actors)

I once read an article by the New York Post saying how in the world of modelling you need more than 10,000 Instagram followers to stand any chance of booking "the" job. And lets be real... 10,000 on Instagram is nothing these days when there are 'Instagram models' who were unknown but have carved a following of a million+ on their account. (To read that article click here) 

Fair enough.. when it comes to modelling the larger the following the easier it is for the company to promote the product (for eg) and the more attention it will receive and I totally understand that from a business point of view and if you have put genuine time and effort into building your Instagram and real people are genuinely interested in following you then that's amazing and you probably should get the job!! however where it becomes unfair is where fake followers come into account:  On Instagram, in particular, I would argue that there are so many fake followers everywhere you look...to me this is purely obvious based on the follows to likes/comments ratio.. I'm sorry, I realize that more people 'like' than comment on Instagram', but if you're picture has 2,000 likes and 4 comments I would call suspect on that one..
(the thing about fake followers is it attracts real ones because people think this person has a lot of followers so they must be worth following. Therefore i'd suggest we don't judge on numbers alone but on content and interest:)

What pisses me off is that numbers seem to matter so much so that someone with 100,000 fake followers would get a job over someone with 20,000 real ones? That just doesn't seem right...

BUT unfortunately It is a like game, it is a follow game and it is unfair and uneven. What hasn't been said  it that it is also a rich persons game... even if you're not paying for followers a picture of your Louboutin shoes placed perfectly on the seat of your expensive car or on your sparkling white rug will gain attention because Instagram is also a dream world where ordinary people aspire to have those Louboutin shoes, drive that car or go on that exclusive Bora Bora holiday! put up a picture of your hatch back and crocks and you won't be getting as much interest that's for sure!! (haha)

There is definitely a downside to social media: the above with regards to jobs (particularly in the entertainment industry) would be a huge one for me but also I can see Essena's point of view with regards to it not being "real life" and it playing havoc on people's self esteem... Perhaps a young girl who looks at the likes of Jen Selter and comes away from her phone feeling shit about her own body..social media can definitely do that...however, it could be said that they are the downsides to an otherwise positive platform because it can also do the complete opposite and inspire - be it fitness,lifestyle or something else: it may set another girl/boys dreams higher, it may inspire them to eat healthier, workout or to travel etc... and It may give people who never had a voice the chance to have one... 

I believe what is important is that when looking at social media nobody take it too seriously...A person is not defined by 'likes' and 'followers'..when judgement day comes and its all put in perspective what does that matter anyway? And definitely don't think your life is bad because your comparing it to that of someone you see on social media because you definitely don't see the half of it! Everyone wants to post their best pics, I don't think there is anything wrong with that, nobody is going to post pictures from the day they feel awful, haven't washed their hair in days and have been lazing around in sweats. I can give you a direct example: yesterday I was sick all day! I literally did not leave my house - I missed my audition due to a migraine, I also had bad cramps, was feeling homesick, lonely and extremely anxious..I didn't put on a spot of makeup or brush my hair, I ordered take out and ate fairly unhealthy: I felt horrendous on the inside and out and I cried a number of times (my hormones were all over the place to make things worse)... yet I also posted a "selfie" on Instagram that was taken about three days earlier - that selfie was not taken yesterday!! the last thing I wanted was any type of picture to be taken with how I was feeling yesterday but to the world or people who follow me on Instagram they probably thought that that picture was from yesterday and I had a much different type of day than I had in fact had! so there ya go! 

My advice to people trying to build their social media organically: 

• Post content you actually like and believe in e.g. don't post about any brand just because they ask you to: if you don't like the brand.. don't post about it: simple. 
• Don't compete with others on social media - no good can come of it and it's impossible in a world where a lot (not all) is contrived.
• Don't become consumed - it's true that it's not real life - make sure you are enjoying your real life first and foremost! 
• Use it as a form of self-expression! 
• Celebrate life - be proud of who you are and express the real you!!x!!
• Think of followers like friends... it's better to have one real one than a hundred fake ones :)

So to conclude: 

Social Media is Like Television, Stage, Radio or Magazines - There's really not a huge difference. It is basically "entertainment" so take it with a pinch of salt and ENJOY! 

Lots of Love, 

Shahira Xo

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